The problem with futurists…
… is that they spend so much time looking at the future that they invariable ignore the past, and present.
I recently sat through an awesome presentation by Wolfgang Grulke from FutureWorld. It really was great, however I was struck by the fact that stuck on the bottom of every slide was a bold statement: Copyright 2009: All rights reserved:

I have a few problems with this, firstly because a lot of the content was taken from the web, such as the Cadbury’s “Gorilla” and “eyebrow” ads (surely not their propriety content), as well as the above displayed Heather Small video. Secondly, because this model - for presentations specifically, is archaic. Tools like slideshare, and the TED talks have made this so.
To return to my opening statement. This slide suffered from the legacy trap, we do things because, well, we always have. George Bernard Shaw was only half right. it’s not enough to ask “why not?” - true innovation and new thinking stems at looking at the things we take for granted, and asking, “why?”…!


